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Privacy Policy

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Trailer Parts Unlimited Privacy Policy

 

Introduction

Welcome to Trailer Parts Unlimited. This Privacy Policy explains how we collect, use, and share your personal information when you visit or make a purchase from TrailerPartsUnlimited.com (the "Site"). With recent requirements for businesses to link a privacy policy from their website, this policy aims to clearly inform you about what personal information is collected, how it is used, and how it is shared. We are also committed to keeping your phone number and any information used for SMS purposes private, without sharing it.

 

Personal Information We Collect

When you visit or interact with our Site, we automatically gather certain information about your device, including details such as your web browser, IP address, time zone, and cookies installed on your device. As you browse, we collect information on the pages you view, the websites or search terms that brought you to the Site, and your interactions on the Site. This is referred to as "Device Information."

When you make a purchase or attempt to do so, we collect details such as your name, billing and shipping addresses, payment information (like credit card numbers), email address, and phone number. We refer to this as "Order Information."

Throughout this policy, "Personal Information" encompasses both Device Information and Order Information.

 

How We Collect Device Information

We use the following technologies to gather Device Information:

  • Cookies: Data files placed on your device or computer that often include an anonymous unique identifier. For more information, visitAll About Cookies.

  • Log Files: Track actions on the Site and collect data like your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

  • Web Beacons, Tags, and Pixels: Electronic files used to record information about your browsing behavior on the Site.

 

How We Use Your Personal Information

We use your Order Information to fulfill orders placed through the Site, process payments, arrange shipping, and provide order confirmations and invoices. Additionally, we use this information to:

  • Communicate with you via email, SMS, or phone;

  • Screen orders for potential risks or fraud;

  • Provide product or service information based on your preferences.

Device Information is used to help us screen for potential risks and fraud (especially your IP address) and to enhance our Site's performance by analyzing customer behavior and assessing the success of marketing and advertising efforts.

 

Phone Numbers and SMS

If you provide your phone number or opt into SMS notifications, rest assured that this information is used solely for communication purposes related to your orders or inquiries. The SMS opt-in for phone numbers for the purpose of SMS will not be shared with third parties.

By opting in to receive text messages from Trailer Parts Unlimited, you consent to receive marketing, transactional, and service-related messages. Standard message and data rates may apply.

To opt out of text messages at any time, reply STOP to any message, or contact us at 844-898-8687

After opting out, you will not receive further text messages unless you re-enroll. You may also reply HELP for assistance at any time.

 

Sharing Your Personal Information

To operate Trailer Parts Unlimited efficiently, we share your Personal Information with third parties who support our services. For example:

We may also share your Personal Information to comply with applicable laws and regulations, respond to legal requests, or protect our rights.

 

Behavioral Advertising

We use your Personal Information to provide targeted advertisements or marketing communications that may interest you. To learn how targeted advertising works, visit the Network Advertising Initiative (NAI) educational page.

You can opt out of targeted advertising here:

Alternatively, opt out of some of these services through the Digital Advertising Alliance’s opt-out portal.

 

Do Not Track

Please note that we do not alter our Site’s data collection and usage practices if we detect a Do Not Track signal from your browser.

 

Your Rights

If you are a European resident, you have the right to access, correct, update, or delete the personal information we hold about you. To exercise these rights, please contact us using the information below.

Additionally, for European residents, we note that we process your information to fulfill contracts we may have with you (e.g., to process orders) or to pursue our legitimate business interests. Please be aware that your information may be transferred outside of Europe, including to Canada and the United States.

 

Data Retention

When you place an order, we maintain your Order Information in our records unless you request its deletion.

 

Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or for operational, legal, or regulatory reasons.

 

Minors

The Site is not intended for individuals under the age of 13.

 

Contact Us

For more information about our privacy practices, questions, or to make a complaint, please contact us via email at support@trailerpartsunlimited.com or by mail at:

Trailer Parts Unlimited
631 TX 75 N
Huntsville, TX 77320

 

 

UPDATED 11/04/24